November News and Updates

Welcome new members 

The AR Alliance is growing! Please join us in welcoming our newest members:

We have least 12 more new members who will be joining in the upcoming weeks!

The AR Alliance is now a division of SPIE

The AR Alliance, dedicated to advancing open and interoperable augmented reality (AR) ecosystem and supply chains, announces its recent establishment as a division of SPIE, the international society of optics and photonics. read more…

See our Board Chair’s message announcing the news.

All members are encouraged to sign up for SPIE’s Teams channels for the AR Alliance. The Teams channels have replaced prior members portals as our membership hub. It’s also the way members can access our members-only content and working group materials. To sign up for SPIE’s Teams for the AR Alliance, please email Vivian Ho, our Project Manager, IT, at [email protected]

New Working Group: Laser Display for AR

Our newest Laser Display for AR Working Group had its first meeting on October 27th at Optica’s Frontier in Optics + Laser Sciences Conference in Denver. The event was attended by over 90 people from roughly 50+ organizations. Many thanks to the working group’s Chair, Barry Silverstein, for his leadership and support.

See this insightful article for further details.

The AR Alliance Board of Directors has two new members

Please join us in welcoming our two new Board members:

Nikolai Leung, Senior Director, Multimedia Standards Lead, Qualcomm

Jani Sarviluoma, VP, US Operations, Optofidelity

See our About page for further details.

Webinar: Inside the World of Eye-tracking for AR

Roman Schmid from Viewpointsystem presented an insightful overview of the company’s cutting-edge eye tracking technology for augmented reality.

View the recording of this presentation here (Teams sign-in required). Have trouble accessing the video? Contact [email protected] for technical assistance.

New blog posts

Check out the following member update:

SPIE Photonics West 2026 + AR | VR | MR Conference

We know that many of you are eager to find out what the AR Alliance will be doing for Photonics West this coming January, especially since this will be the alliance’s first year as a division of SPIE.

We are currently working on our programming and will provide you more details as soon as we can. Stay tuned!

Building Augmented Reality Together

The AR Alliance